PRSSA Vision
Get your G.E.A.R.S in Motion!
The Public Relations Student Society of America
humbly began with nine alpha chapters on November 11, 1968. We
have since grown to include 284 Chapters and more than 9,600 members
across the nation. So after 35 full years in business, we have
the unique opportunity to set a course for the next stage of growth.
Accordingly, the PRSSA 2003-04 National Committee proudly announces
its theme for the year and the vision for the future of the Society.
The Committee encourages you to "Get Your G.E.A.R.S. in Motion!"
If each Chapter focuses on Growth, Education, Advancement, Relationships
and Students, then our Society's G.E.A.R.S. will turn more efficiently
and more productively than ever.
Our mission statement explains why
we exist, but our new vision explicates our direction. The G.E.A.R.S.
vision is designed to excite members, to give them a frame for
their work, and to help them understand how their actions fit
into the overall goals of the mission statement.
The following vision statement to see how PRSSA is becoming the
premier pre-professional organization for students in public relations.
G.E.A.R.S.
Growth
Becoming the largest, most respected and widely recognized
organization for pre-professional students with an interest in
public relations
Education
Enhancing the future professional through classroom preparation,
leadership and experience
Advancement
Moving the public relations profession forward through
public awareness, meaningful ethics and diverse representation
Relationships
Aligning with PRSA and forming a free interchange of
ideas through professional relationships, practical training and
mentoring
Students
Providing members with national, regional and local opportunities
to network, share ideas and grow professionally
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